ERP Crucial to the Retail Industry

ERP Crucial to the Retail Industry

ERP is essential for growing retailers to maximize their reach to the market and transform from a small to medium-sized enterprise and then to the large-sized enterprise. Important to realize, robust ERP software seamlessly scales with the company as they grow and require to add more things. Powerful retail management software can fulfil all the specific needs of the retail industry. Nowadays, traditional retailers face challenges due to the increase in competition because of new retail formats like e-commerce and online stores. An intelligent ERP system allows retailers to integrate their whole data and all the processes associated with the retail industry.


Odoo retail software is designed to optimize all the internal processes related to retail across an organization. As a result of the integration and optimization of all the business processes, the retail company's employees are able to communicate with each other in a very effective manner. Odoo's modular approach makes it easy to manage every type of industry, with this in mind, retail businesses also benefit from its modules like sales, accounting, CRM, inventory, purchasing, etc.

Choose Odoo For Your Retail Company

Choose Odoo For Your Retail Company

Odoo has everything to offer to the retail industry. It is the perfect fit retail business that truly enhances profitability and productivity. Also, it maximizes client responsiveness for the business. OdooExpress is an official Odoo partner company, we are fully capable of providing an awesome experience for retail business customers. We assure you with the best Odoo experience by unifying all of your inventory, sales channels, accounting, CRM, POS, e-commerce platform, and warehouse in a single automated system.


One of the most important reasons to choose Odoo is it always brought innovative features for the retail industry as it upgrades. Its newer versions have a lot of new features for the retail industry particularly. Also, it has built so many new modules, especially for retail businesses. Its new modules cover a major part of the retail business. Those modules help retailers to reach out to their customers more conveniently.



Major Odoo Modules For Retail Business

Customer Relationship Management (CRM)

Customer Relationship Management (CRM)

It is not a secret that the customer is everything in the retail industry. This is why managing and nurturing the relationship ... with the customer is so much important nowadays. Important to realize, most of the retailers have a fear of losing customers. It is obvious because if they don't retain their customers it ultimately results in their loss. Retail ERP solution plays a very significant role in customer management and retention. For better customer management you need to be updated all the time with their information. In the first place be informed with the purchase history and other information of customers and then focus on the most active ones by showering them reward points, this is the best way to retain them.
Equally important, customer history gives you a clear insight into the habits of your customers that ultimately enables you to create promotions, advertisements and deals as per their need. CRM can become a lot easier by automating processes such as storing customer data, preferences and activities.

Sales Management

Sales Management

More sale, more profit and more success, this is exactly what every retail industry wants. Poor sales management leads to the ... decline of the business. Important to realize, most of the decisions made in any retail company are always about improving sales and increasing profitability. In the first place, ERP allows retailers to perform analytics on customer trends as well as past sales. As a result, they have clear insights into products and its position in the market. Also, they learn about the popularity and demand of their products that truly help them to decide which product they should promote more and which should be discarded.
The various factors of sales are seamlessly managed by an ERP system. To put it differently, ERP software helps to manage pricing, sales offers, discounts, etc. Another key point of this module is demand forecasting, this feature allows you to track past trends and then enables you to forecast future demands easily with more accuracy.

Inventory Management

Inventory Management

Retail business depends on market demand, this is why inventory management is so important. To fulfil customer's demands on time ... retailers have to manage their warehouse and inventory very effectively and efficiently. As can be seen, in retail industry demands are very volatile and dynamic, because of this excess and less amount of inventory both are a critical problem. Lack of proper inventory management can lead retailers to major financial losses. Odoo inventory management module allows you to store the data of the entire inventory, as well as individual product details. Inventory module helps you to store all the important data so that you can know the exact amount of items you have in your warehouse. As a result, you will always know how many items are going to run out of stock.
Real-time tracking feature makes it much easier to track the shelf life that notifies you in real-time if any product is about to expire. Also, you can modify your inventory as per the market's demand with the advanced feature of demand forecasting.